Every year a panel of international design experts and the trend forecasters at Dulux nominate a single colour that they deem their favourite. It’s a shade that’s meant to capture the feelings and sentiment of a nation, as well as paying homage to trends in wider design circles and guiding interiors into a new year.
The Dulux Colour of The Year 2023 has recently been announced and in this article, we’ll be revealing the very surprising choice, as well as discussing the colour’s place in your design plans, and detailing how it can be used in shop fit outs and commercial workplaces.
What Colour is Wild Wonder?
In a break from past colour choices, which have been bold and playful, (the Dulux Colour of the Year 2022 was a blue called Bright Skies), the Dulux Colour of The Year 2023 is a warm neutral that is super adaptable. Called Wild Wonder, the shade can be broadly described as beige. It is, however, a much more complex colour. Described by Dulux as a ‘positive, glowing tone’, Wild Wonder is a yellow to golden shade with hints of green.
Why Dulux Colour Of The Year 2023 is great for commercial spaces
Unlike previous Dulux Colours of the Year, like Heart Wood in 2018 (pale mauve), Copper Blush in 2015 (vibrant coral) and Indigo Night in 2013 (dramatic navy), the Dulux Colour of The Year 2023 feels timeless, rather than divisive. This quality makes it a perfect choice for office refurbishments in London. Here’s why specifically:-
Wild Wonder will never date
Dulux Colour of The Year 2023 Wild Wonder is not a ‘fad colour. It’s a shade that reflects nature and draws inspiration from the natural world. Use Wild Wonder in your workplace knowing it’ll never go out of fashion.
It’s a shapeshifting colour
Wild Wonder is a colour that changes dramatically depending on the source of light, the orientation of the wall and the time of day. It can look more green on one wall and more gold on another. This makes it interesting without being overpowering.
Employees will feel uplifted
Interior design experts have rushed to complement Dulux Colour of The Year 2023’s influence on our mood. The words ‘inspiring, positive and upbeat’ have all been used when describing the shade and that’s exactly the effect you’ll want an interior design scheme to have on employees.
It’s super versatile
As the Dulux Colour of The Year 2023 is a warm, muted neutral, its versatility is amplified. It’s palatable enough to be used on every wall or used to soften a room when painted just on the ceiling. Wild Wonder would even work if you’re following the colour drenching trend – when all the walls, woodwork, radiators and mouldings are painted the same shade.
Which Spaces Will Wild Wonder Work Best In?
We’re sure you’ve already fallen in love with the Dulux Colour Of The Year 2023 but the next step is taking Wild Wonder from a residential setting into a commercial one.
There’s good news if you really want to incorporate Wild Wonder into a workplace refurbishment - it’s a colour that can sparkle in a variety of settings. If your business is in the healthcare sector, Wild Wonder’s soothing, comforting presence would work exceptionally well in waiting and treatment rooms.
If your commercial office has a public-facing reception, Wild Wonder can quickly upgrade your front-of-house. It becomes a very luxurious colour when paired with black or forest green accents and gold fittings. Alternatively, and if you are a call centre or a business with a large open plan space, Wild Wonder can be used in conjunction with bright white and an Eau de Nil shade for a breezy, spacious atmosphere.
Many of the office design solutions by MPL marry a cosy, homely feel with a functional office space, which is where the Dulux Colour Of The Year 2023 really comes into its own.
Bang on trend is creating break out areas and staff rooms that have a more ‘living room’ or lounge feel. The MPL team is increasingly adding sofas, coffee tables, rugs and even full-length curtains to commercial spaces. Wild Wood is a great colour pairing as it has relaxing, soothing tones.
Dulux Colour Of The Year 2023 Palletes
We love Wild Wonder as this year’s Dulux Colour Of The Year 2023 as it gives amazing scope to bring other shades and hues into an interior scheme, and Dulux feels the same. The paint company has released four complementary colour palettes that make choosing a paint partner for Wild Wonder a cinch. These are:
- Lush: the colours in the Lush palette are contemporary and cool. They span shades of soft lilac, stone, muted teal and mocha for a modern finish.
- Buzz: this is a warmer colour palette that encompasses rust-like oranges, muddy pinks and golden hues, with a dusky aubergine as a contrast.
- Raw: reminiscent of natural elements, Raw takes inspiration from straw, hemp, sand, acorn and peat for a very earthy, grounded palette.
- Flow: influenced by water, the Flow collection includes icy blues, pale greys and steel shades, all offset with soft neutrals to create a peaceful set of colours.
MPL’s commercial fit out and shop interior design services will show you how colour can rejuvenate the workplace and reinvigorate staff. If you would like to start the redesign process, get in touch.
